" OUR MALAYSIA HERITAGE COLLECTION "


"To continue learning and to remain inspired are the most important aspect of a designer's life. The journey has been challenging but it was satisfying. 25 years as a designer taught me a great deal and continue to teach me as I go about my passion."

batik &
songket ,
traditional art ...

Inspired by her mentor Dato' Professor Jimmy Choo O.B.E, she is making great efforts promoting a heritage into the fashion scene. Fion Poon studied under Choo for eight years and has now started two lines of shoes and handbags made from batik and songket, traditional art and wear in Malaysia.
Where Tradition Inspire
Creativity & Innovation---»

Malaysia Fashion Week (MFW) 2015 at MATRADE Hall. Malaysian Second Minister of International Trade and Industry - Dato' Seri Ong Ka Chuan, Deputy Minister of Industry - Datuk Haji Ahmad Maslan, Chairman of MFW, MATRADE’s CEO, YBhg. Dato’ Dzulkifli Mahmud, Honorary Advisor, Datuk Professor (Dr) Jimmy Choo (Malaysia’s world renowned shoe couturier) and Fion Poon.
" hopes to make Malaysia proud... "
by Fion Poon

Her aim has been specifically to make Malaysians proud, and in the process she has made the international fashion community raise their eyebrows at the potential of such Malaysian based designers. Unique in her signature style she hopes to make Malaysia proud.